ABOUT US

We make complex clear

MoveUp Studio is a motion design and digital content studio in Auckland. We make complex products clear with premium, custom animation built for B2B SaaS and tech companies whose message needs to be heard.

WHY MOVEUP?

A CLEAR PROCESS

Five stages with real checkpoints, so you always know where your project is and what happens next. No surprises at the end. Just an outcome you'll be proud to put your name on.

STRATEGY BEFORE DESIGN

Every frame starts with the message. We dig into your product, your audience and your sales conversations before anything moves, so the finished video does a real job in your pipeline.

AN AI ENGINE THAT KEEPS YOU AHEAD

We build with the most advanced production tools available and update our stack as fast as the technology moves. Your content ships at a pace and quality your competitors will struggle to close on.

A TEMPLATE LIBRARY THAT LASTS

Custom templates designed from scratch for your brand and built to be reused. Every project adds to a library you own, so your content gets faster and more consistent over time.

BUILT TO PERFORM

Clarity is the goal and conversion and brand exposure is the measure. Our work has doubled conversion rates and cut sales cycles, and we design every project with those outcomes in mind.

IF WE'RE NOT HAPPY, YOU DON'T SEE IT

Working with us is collaborative. You stay as involved as you want to be, from every checkpoint to just the key moments. Either way, nothing reaches you until it clears our own bar. You only ever review work we'd put our name on.

redefining your image

Whether you're launching, repositioning or scaling, we partner with you to turn what makes your product hard to explain into the reason people buy it.

HOW IT WORKS

OUR Process

script & moodboard

We do an onboarding meeting with you to align on your goals, audience, and overall direction. We then write and/or refine the script as needed, making sure the message is clear and effective.

From there, we create a moodboard, gathering visual inspiration based on industry trends and relevant creative ideas we would like to incorporate in your project. This is a vital stage that sets the tone and creative foundation for all the stages that follow.

We do an onboarding meeting with you to align on your goals, audience, and overall direction. We then write and/or refine the script as needed, making sure the message is clear and effective.

From there, we create a moodboard, gathering visual inspiration based on industry trends and relevant creative ideas we would like to incorporate in your project. This is a vital stage that sets the tone and creative foundation for all the stages that follow.

design

At this stage, we create a storyboard for your video. This is the first time you’ll see the entire story laid out, but in a static, scene-by-scene format. It gives you a clear sense of the flow and structure before we move into animation.

animation

This is where we bring your story to life! We create eye-catching transitions and make all the elements work seamlessly together, crafting an animation that feels effortless and engaging to your audience.

We also add your custom voice-over, sound effects, and background music, blending everything together into one polished, seamless final edit.

This is where we bring your story to life! We create eye-catching transitions and make all the elements work seamlessly together, crafting an animation that feels effortless and engaging to your audience. ​ ​

We also add your custom voice-over, sound effects, and background music, blending everything together into one polished, seamless final edit.

cutdowns & resizes

You’ve approved your project - awesome!

Now it’s time to maximise its impact by optimising for different formats.

​Depending on your package, we’ll resize your video for various platforms and create shorter cutdown versions to help you reach your audience wherever they are.

final touches & delivery

You’ll receive all your videos fully packaged, including high-resolution marketing stills taken directly from the video, ready to implement.

"The talented and professional team at MoveUp certainly moved my logo up the creative ladder. They transformed my already great logo into a living, moving, being. It is eye catching, classy and memorable. Their creativity exceeded my high expectations....as you can guess I am thrilled with the result."

Grant Southam

Greg Casagrande

Co-Founder & Business Director

Greg Casagrande

Co-Founder & Business Director

GREG CASAGRANDE Co-Founder · Strategy & Client Partnerships Greg leads strategy, messaging and every client relationship. He shapes the story before a single frame is designed, and he stays across your project from the first call to final delivery. If you work with MoveUp, you work with Greg.

Greg Casagrande

Co-Founder & Business Director

Greg Casagrande

Co-Founder & Business Director

GREG CASAGRANDE Co-Founder · Strategy & Client Partnerships Greg leads strategy, messaging and every client relationship. He shapes the story before a single frame is designed, and he stays across your project from the first call to final delivery. If you work with MoveUp, you work with Greg.

Hannah Freeman-Greene

Co-Founder & Lead Motion Designer

Hannah Freeman-Greene

Co-Founder & Lead Motion Designer

Hannah leads production and the craft. A motion designer trained at New Zealand's top agencies, she turns complex products into work that is clear, sharp and unmistakably yours, and she builds the systems that get it delivered on time, every time.

Hannah Freeman-Greene

Co-Founder & Lead Motion Designer

Hannah Freeman-Greene

Co-Founder & Lead Motion Designer

Hannah leads production and the craft. A motion designer trained at New Zealand's top agencies, she turns complex products into work that is clear, sharp and unmistakably yours, and she builds the systems that get it delivered on time, every time.