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Simply Life social videos: cover, told as a story

Simply Life is an insurance adviser in Auckland. We made its social videos in 2024, most of them on one kind of cover.

Simply Life Insurance advice, Auckland, social media video, 0:42
Simply Life

Simply Life’s 2024 videos, made tall for social.

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What they needed

People skip insurance posts, because they think they will never need the cover.

Most films start with a moment from real life, like a fall or a new baby. Then they show the cover that helps.

What we made

  • Social media videos A new cover each time
  • An animated intro The adviser and his reviews

Made by MoveUp Studio in Auckland for Simply Life.

“Creating bespoke tailor-made animations that draw in my target clients.”

Paul Bates, Simply Life, Google review
the film, scene by scene

One fall, one payout

Soft 2D characters in sand and slate blue. The numbers pop up next to the cast.

2024

The rest of the run

Two kinds of cover, a coffee and a hello.

  • Not just another lead

  • Cancer care cover

  • Life changes

  • Animated intro

We made them about once a month, from May to November 2024. Here they sit one a week, to show the look of the run.

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More like this: CS-VUE short film and Crossware YouTube Short

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Our motion graphics and motion design work

Want posts like these?

You see and approve the whole month before it posts.

A written scope before you pay anything. The price you approve is the price you pay. If we underestimated the work, we absorb it.

The call is 30 minutes with Greg, our co-founder. You’ll know which product fits and roughly what it costs.

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